For the record, the A35 is set to rival the Volkswagen Golf R and Audi S3. This is paired with a seven-speed dual-clutch automatic. The C 300 d is also claimed to be the quickest diesel vehicle in the segment, with a 0-100 kmph sprint time of 5.9 seconds. SA - expect the A35 and A45 next year. However, unlike Hamilton's F1 vehicle, the Project One will be all-wheel-drive with additional electric motors powering the front two wheels in tandem with the engine and hybrid system powering the rear.
Following its appearance on the new fourth-generation A-class hatchback, the new 35 badge is also planned to grace successor models to the CLA, CLA Shooting Brake, GLA as well as the newly-unveiled A-class saloon and upcoming GLB compact SUV, in a move that will provide a new six-model strong entry-level range for Mercedes-Benz's performance sub-brand.
Those tailpipes are connected to an AMG exhaust system with an automatically-controlled flap modulating the sound from "balanced to powerful" depending on drive mode. Each tweaks things like the response of the engine and transmission, along with the exhaust sound. These design traits are accentuated by the front splitter, side skirts, diffuser and 18-inch AMG alloy wheels.
Under the skin, there's a MacPherson front suspension setup, with a four-link system at the rear for enhanced "stability and agility".
There's additional adjustment for the ESP system, with "Basic" and "Advanced" modes on offer, while the optional adaptive damper systems come with three modes as well.
Inside, the auto has special seats for support and the MBUX multimedia system. The steering wheel has touch control button and the AMG Track Pace system is a data logger for track use.
Project One's top speed is as yet unspecified, but 0-62mph acceleration is expected to take about two seconds.
The vehicle will be shown in public for the first time at the Paris Motor Show in October, with sales kicking off later that month.