'Handmaid's Tale' line of wines canceled amid backlash

Could Fred die in the finale

HuluCould Fred die in the finale

People magazine revealed Tuesday morning that MGM and wine seller Lot18 were releasing a collection of wines inspired by the show.

A plan to launch a line of wines based on Hulu's "The Handmaid's Tale" - a television series about women being forced into sexual slavery and to reproduce against their will - was corked in less than 24 hours, multiple outlets have confirmed.

Promised to be "a powerful experience you will never forget", the 2017 Pays d'Oc Pinot Noir for Offred is described as "rich and complex", while the 2017 Rogue Valley Cabernet Sauvignon for Ofglen is "a daring testament to the heights that Oregon Cabs can reach, featuring concentrated flavors of cherry, plum and coffee bean that give way to a warm, spicy finish".

Jul. 10, 9:04 p.m. EST Lot18 and MGM have decided not to move forward with their line of Handmaid's Tale-inspired wines, as reported by Entertainment Weekly.

Offred is the slave-name given to the show's heroine, June, by Fred, a government official who keeps her as a servant in his house, and rapes her with the assistance of his wife, Serena Joy. The Hulu show is about a dystopia America where women have little freedom, so the wine was viewed by some as an offensive and tone-deaf marketing ploy.

Although the merchant's website now lists the Offred pinot noir as "sold out", the company and MGM reportedly pulled the collection by the end of the day Tuesday.

A Bordeaux Blanc wine inspired by Serena Joy, meanwhile, is described as "sophisticated, traditional and austere". This French Pinot Noir is similarly seductive, its dark berry fruit and cassis aromatics so beguiling it seems nearly forbidden to taste.

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